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1. Develop an app that is focused, practical, and small in size. The smaller the app file, the faster it will run and the more enticing it is to potential buyers. If the app is too big, buyers might not have room for it on their iPhone, causing fewer people to buy it, and you might not make as much money with your iPhone app.

Avoid letting extra features sneak into your app. If they are important, save them, and after the initial release of your app, release a premium version with the extra features. This will allow you to sell the simpler release (for those who need a smaller app), but also have a more extensive app that you can charge more for.

Keep it small, keep it simple, and create an app that people can use over and over again.
2. Submit your app to the Apple Web App Directory. Apple’s Web app directory is the premiere listing of the newest applications. You won’t find much traffic on other directories, so you should submit to the Apple directory. Once you submit, wait for Apple to review your app. This review is merely to see if your app is usable and functions correctly.

Once Apple reviews your app – which takes about a day – they’ll put your app at the top of their chronological list. You’ll get a lot of hits for the first few days because of your app’s place at the top of the directory list. This is the most crucial part of your total revenue because it’s when your app will be seen the most and you will make the most money with iPhone apps.
3. Resubmit your App. Apple will relist your app at the top of the directory if you resubmit your app with revisions. Fill out a resubmission form and fill out the “What’s New” section. Even if your revisions are small and simple, you should still resubmit your product. This will increase visibility, placing you at the top of the directory list once again.

Always resubmit your app on a Thursday or Friday. Apple doesn’t list apps during weekends, so the ones listed on Thursday and Friday stay at the top of the list the longest.

All of these steps WILL help your iPhone app gain exposure and buyers, but they don’t guarantee the success of your product. You MUST have a compelling, concise, practical, and efficient app. If your app fits this mold and you follow these steps, you will have success. The key is coming up with a good idea, but the trick is showing your app to the world once it is created. If you can do this, you will make money with your iPhone apps.

Also, adverts in games do not bring in much revenue and there is no way to find out of its effective other then if they clicked the ad to visit the companies website. This is why facebook even when focusing their ads on peoples profiles, is failing to bring in money to pay the bills.