iPhone Apps: AT&T’s ‘Mark the spot’
Depending of your perspective, the arrival of this app from Apple’s exclusive U.S. wireless partner marks either a welcome step forward or a bizarre, twilight zone moment. Whatever the case, here’s a free and easy way to vent at least a little in the general direction of Ma Bell, for what that’s worth.
AT&T’s Mark the Spot (free, iTunes) is an application that provides customers a mean to provide feedback on network user experience to the carrier. That description, factual though it may be, really doesn’t begin to cover the range of emotions its arrival heralds:
“Let’s see… I don’t have any reception, so I pull out my new AT&T app to notify them of the problem, doh! no reception to do that,” writes TUAW’s Mel Martin. “And, the app even nicely brings up a GPS map showing where I am—the GPS signal is much more reliable of course.”
Well, Mark the Spot actually has this eventuality covered as users can create a report and then send it later when they’re in an area with coverage, but we won’t let any factual inconsistencies get in the way of an anti-AT&T rant.
Mark the Spot’s features include:
• Simplicity of operation
• Submit a real-time report capturing local GPS coordinates at time and place of “event”
• Submit a report after the fact when a customer is not at the place of event
• Submit a report of dropped call, failed call, lack of coverage, data service failure or poor voice quality
• Submit optional specific comments about an event
• Receive an SMS acknowledgement that the reported event was sent and received successfully
If you’re inclined to put some of the energy you usually put into ripping on AT&T into feedback that doesn’t involved four-letter words or any other form of vituperation, then please pitch in and download your very own copy of Mark the Spot.
And, what do you think of the app’s logo (above left)? AT&T’s not exactly taking ownership and branding their network problems, are they?
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