Google buys reMail, immediately kills iPhone app
What was once Google has become Google again, or that’s one way of looking at this odd turn of events. However, searchzilla’s plans for reMail aren’t known, though you’ve got to wonder why they pulled the iPhone app.
InformationWeek reports that Google has acquired reMail, a startup that made an email search plug for the iPhone.
“ReMail’s goal was re-imagine mobile e-mail, and I’m proud we have built a product that so many users find useful,” says Gabor Cselle, founder and CEO, reMail. “Still, I feel like we’ve only seen the beginning of what’s possible. Google is the best place in the world to improve the status quo on how people communicate and share information.”
Thereupon, reMail for iPhone is still useable and all features have been unlocked for users, whether they paid or not. Moreover, support is guarantied through the end of March, which is probably more than than Google had to provide and good deal less than one would hope for.
Why purchase reMail?
Cselle is a Google alum, having interned there back in the day. Now, he waxes poetic about the great things that are to come without giving the smallest hint of what that might be
Google has yet to comment on its plans for Cselle and reMail, though it’s being viewed by the press as yet another recapturing of talent back into the fold, like searchzilla’s recent acquisition of Aardvark.
Nevertheless, there’s been a lot of talk recently about Google and Apple competing for acquisitions and buying companies if only to spite the other. Given that both companies are about making money — not about preventing others from making it — this particular scenario seems unlikely and unproductive.
Still the question about Google’s motive for buying reMail remains unknown…
What’s your take?
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